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Natural words for meaningful brands 

Sprinkled with SEO

Your website copy is your brand distilled. 


Naturally crafted and full of clarity with words that feel so right. 


Your customers love it. Your values are clear. Your website says what you mean to say. 


Splashed with the right touch of SEO, your website copy brings your ideal buyers who dig what you do. 


 You’ve got something meaningful to share with the world. 


I’m an SEO copywriter for joy-led business owners here for people and planet.

Hey, 👋 I’m Rach Green, Australian SEO copywriter

I write SEO copy that gets you seen online.  

Beautifully readable words that bring SEO love. 


Down to earth, straight-to-the-heart words that feel exactly like your brand. 


Some say I’m a brand psychologist. Others say I’m good at nailing their copy. 


All I know? I’m good at joining the dots between you and your customer online.


And I’m here for the joy.

Rachel Green - Website copywriter from Shine Copy
Shine Copy - SEO expert

What I do

SEO website copy by Shine Copy

Be seen, heard and shine online with words that get buyers buying and Google loving.

About me page copy by Shine Copy

Scratch beneath the surface, tell your story and build trust with your people.

copywriter for product descriptions - Shine Copy

Hi, buy.

But without the sales cheese.

Trusted by
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What it's like to work with me
Miranda from Until Now Therapy - client of Shine Copy



My clients will feel heard and seen from the moment they connect on my website.

Miranda, Until Now Therapy

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